To create a impactful communication, we need to gather important information and details. Please include the following information.
What is the purpose of the communication? or Why is this communication important to our members (why should they care or be aware)?
Example #1 – The communication is to inform all members of the online store to order apparel.
Example #2 – To notify all the members of a free 3 day camp provided by MN Magazine.
What important details need to be included in the communication?
Example – key dates, URLs, sign up info., contact information, etc.
Call to Action
What is the intended action you want members to do after reading the communication?
Example #1 – Sign up at the provided link to volunteer for the upcoming fundraising event
Example #2 – Email contact person to volunteer for event